Indian Consumers of Handicrafts Shaped by Globalization: A Profiling based on Materialism, Consumer Ethnocentrism, and World-Mindedness

نویسندگان
چکیده

برای دانلود رایگان متن کامل این مقاله و بیش از 32 میلیون مقاله دیگر ابتدا ثبت نام کنید

اگر عضو سایت هستید لطفا وارد حساب کاربری خود شوید

منابع مشابه

Psychographic Profiling of Indian Young Adult Consumers of Smartphone - VALS Approach

The current youth market is characterized as tech-savvy, variety seekers who has been active in using digital technology in unprecedented ways. The market segment defined here comprises of youth adults between the ages 20 to 30, who are more comfortable with purchasing the smartphones than previous generation. There is fierce competition in smartphone market, due to the large selection of devic...

متن کامل

Indian Handicrafts in Globalization Times: an Analysis of Global-local Dynamics

Globalization – which refers to the growing integration of societies, economies and cultures around the world, has become one of the most hotly-debated topics and key area of research among the policy makers, statesmen, corporate, politicians and academia respectively over the past few years. As India opens up her doors to the multinationals during the era of economic reform and liberalized mar...

متن کامل

Consumer Nationalism and its relation with Patriotism and World mindedness in Assessment of Domestic and Foreign Sporting Goods

Nationalism in consumption is a form of economic of nationalism that forms consumer beliefs about appropriate or actually morality of goods purchasing and it has been the subject of many investigations. In this study, According to Krejcie & Morgan chart, 278 cases were selected a mong among 965 undergraduate physical education students of Tehran and karaj selected Universities as a researc...

متن کامل

Towards Consumer Ethnocentrism and Animosity in Indonesia

This current study aimed at investigating the effects of gender (male versus female) and age (younger versus older) on consumer ethnocentrism and animosity in Indonesia in regard to eight opposed countries. Based on the ANOVA test, the findings showed that female and young consumers have a higher political and economical animosity; while female and old consumers tend to have higher ethnocent...

متن کامل

a study of the fifth child and ben in the world by doris lessing in the light of julia kristevas psychoanalytic concepts

این مطالعه به بررسی عوامل روانشناختی کریستوادردو رمان دوربس لسینگ،فرزندبنجم و بن دردنیای واقعی می بردازد.موفقیت یا شکست کاراکترهادر تکمیل شکست تتیزی یه کمک بدر وهم از مهم ترین دغدغه محقق می باشد.به بررسی تحلیل روانشناختی تمامی کاراکترها خصوصا بن برداخته و به دنبال نشانه هایی از جامعه شیشه ای کریستوا می باشد.

15 صفحه اول

ذخیره در منابع من


  با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید

ژورنال

عنوان ژورنال: Indian Journal of Science and Technology

سال: 2016

ISSN: 0974-5645,0974-6846

DOI: 10.17485/ijst/2016/v9i1/78563